Copywriting & Content Marketing

Well-founded expertise content makes your product trustworthy. Together, we come up with a strategy and, based on first-hand expertise, create copy and content that captivates your audience. Effective Copy, fun to read, easy to understand, concise and truthful, is a proven tool to create long-lasting leads and increase in turnover. If useful, we mix AI’s efficiency with human power to create magic and authentic linguistic landscapes, conveying clear messages, that reflect your vision and personality and connect with your audience.

Make your content matter.

German Copywriting & Content Marketing.
For Food, Fitness & Health Brands and Professionals.

  • You launched a new nutrition product, innovative supplements, health, nutrition or fitness programmes or equipment?

    Now, you only need to tell your target group about it? We find the USPs and words that will convince your clients.

  • You have a vision, but are lacking the right words? Together, we develop strategy, tone of voice, content marketing pieces, funnels, SEO structures… and turn your vision into reality.

  • With well-founded information, the right tone of voice and organic product placements, SEO optimized blogarticels provide your readers with the answers they are looking for.

    Establish your business as the No. 1 contact point for your target group, and let Google know that your answers are the most valuable ones.

  • Tailored to your brand and purpose, I create scientific articles, fitness and food programms, educational series and interactive content that is fun, engages your readers, increases interaction time on your site and ensures retention. Target group-specific, professional and easy to understand. On-page, as e-book, mailing campaign or print.

    If required, I work with your graphics team or consult my network to get a designer on board.

  • You are an expert in your field and want to publish your knowledge on your blog, in professional articles or a book? But writing is not your favourite and time is always critical? I support you in all stages of text creation, from conceptualisation to writing and the first stage of editing.

  • In the health and fitness industry, many content concepts are inconceivable without visuals. That's why, as a fitness and nutrition coach and yoga teacher, I regularly work in front of the camera myself. Together with the client's graphics team, we translate written concepts into an image or video format.

    I also organise and supervise Shootings, working hand in hand with videographers and photographers to make sure the content quality matches your product.

  • Smoothen your content marketing! Together with you and your team, we develop the optimal workflow for your day-to-day editorial tasks.

    Having worked as an online editor and expert team lead, I have learned how to create and implement processes tailored to each individual team. Those ensure you can achieve the best results, enjoy work and stay left with enough time for the crucial tasks.

    If you would like someone to manage your editorial project or website relaunch, I’m happy to support with realistic schedules and a plan, that involves all contibutors.